February 2019 Sports Philanthropy Round Up

February 2019 Sports Philanthropy Round Up

NFL Maroon 5 Follow Travis Scott's Lead, Donate $500,000 to Charity Ahead of Super BowlMaroon 5 has followed Travis Scott's lead and partnered with the NFL and Interscope Records to donate $500,000 to Big Brothers Big Sisters of America in advance of their #SBLIII halftime performance. Carrie Bradshaw, 'The Dude' to star in Super Bowl commercialSarah Jessica Parker and Jeff Bridges are bringing back their iconic Carrie Bradshaw and "The Dude" characters in a Stella Artois commercial that will raise money to combat water shortage. The Pour it Forward campaign is a partnership between Stella Artois and Water.org. Both orgs will donate 1-12 months of clean water to someone in an underdeveloped country based on the amount of Stella Artois packs purchased.  Players Coalition gives 6 grants totaling $2 millionThe Players Coalition has announced the recipients of grants totaling $2 million given to six national nonprofit organizations. National Juvenile Defender Center, Communities In Schools, The Justice Collaborative, Year Up, Center for Policing Equity...
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PeacePlayers International: Baltimore Project

PeacePlayers International: Baltimore Project

PeacePlayers International is an organization that offers sports programming, peace education and leadership development to those living in communities in conflict around the world. Founded by brothers Brendan and Sean Tuohey, their international programs are based in South Africa, the Middle East, Cyprus, Northern Ireland and now the United States. Sean had the idea for PeacePlayers International while he was playing professional basketball in Northern Ireland. A new crop of PeacePlayers projects have recently sprung up in the United States- in Baltimore, Brooklyn, Detroit, Chicago and Los Angeles. PeacePlayers uses the power of sport (specifically basketball) to unite, educate and inspire young people to create a more peaceful world. We spoke with Shawn Brown, Project Coordinator of the PeacePlayers Baltimore Project, to learn more about their Baltimore based initiative. How PeacePlayers Came to Be in Baltimore “PeacePlayers International has been operating around the world since 2001,” explained Brown.  In 2017, the organization partnered with Nike to promote equality in the US....
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January 2019 Sports Philanthropy Round Up

January 2019 Sports Philanthropy Round Up

It's a new year and that means new philanthropic initiatives in the world of sports. This month we saw a number of different initiatives start up in the US pro sports space as well as internationally. From events to grassroots programming, check out some of the initiatives below and let us know your favorites! NBA Sacramento Kings Host Spotlight on Sustainability Night to Support Local Nonprofit, Showcasing Their Work in Sacramento RegionOn January 10, the Sacramento Kings will host the first “Spotlight Night” of the 2018-19 season at Golden 1 Center, in a continued effort to support regional nonprofits using basketball as an agent of change in the community. As the team takes on the Detroit Pistons, the Kings will salute the mission of ReCreate, a local nonprofit committed to reducing waste in the community and promoting recycling through art, education and imagination. Phoenix Suns' Devin Booker to donate $2.5 million to Suns CharitiesPhoenix Suns guard Devin Booker announced Friday that...
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December 2018 Sports Philanthropy Round Up

December 2018 Sports Philanthropy Round Up

Our final roundup of 2018 is here! We’re so proud of the major strides made in the world of sports philanthropy this year. There are so many great opportunities to make an impact in 2019 and beyond. We’ll be back in 2019 to share more of our favorite initiatives and tips with you! NBA Kobe Bryant Now Has A Massive ‘Mamba Sports Academy’ In Los AngelesKobe Bryant has launched Mamba Sports Academy in LA to educate and empower the next generation of kids through sports. The facility is more than 100,000 sq ft and has 5 basketball courts, 5 volleyball courts, 2 beach volleyball courts, an artificial turf field, an esports training ground, batting cages, pitching mounds and even a jiu jitsu school. 9-year-old Girl Prompts Steph Curry and Under Armour to Rebrand Curry 5 shoe9 year old Riley Morrison wrote Steph Curry because she couldn't find his new Curry 5 shoe in girls sizes on the Under Armour website. Her letter received...
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2018 Year in Review: Blog Edition

2018 Year in Review: Blog Edition

This year, we had the opportunity to write about a number of important topics in the world of sports philanthropy. We are thrilled that you kept reading with us all year long. We’re keeping this one short and sweet as we dive into some great blogs we have planned for 2019, including more interviews and thought leadership from around the field of sports philanthropy. Our Favorites: Tips & Advice The Keys to Successful Philanthropic Partnerships“If you are looking for the right partner to support your initiative, it’s important to keep in mind that there are such things as the wrong partners. Your team should understand the goals you want to achieve through your initiative and build a strategy around that. If you are clear on your focus and your goals, it will be much easier finding a partner that fits that mission.”How to Create Your Next Brilliant Cause Marketing Campaign“Sometimes you may have a service or product that your community could benefit...
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